Insight Manager, Media (Industry Body) - up to £40K
Category - Digital Marketing, Research & Analytics
Salary - £35000 - £40000 per annum + Great Extra Benefits!
Location - London
Job Ref. - AS/Insight_1549537926
Date Posted - 07/02/2019
Insight Manager, Media
Leading Industry Body, London - up to £40K
In 2018 it was reported that Ad spend was up 5.9% in the UK, with two key channels playing a major part in that rise, Digital & Radio. Radio is one of the of the only channels that has seen a consistent increase on advertising spend year on year and we're looking for an Insight specialist to work for the leading industry body in Radio.
They truly believe in the power of radio, providing three main functions for their members (They have over 250 licensed radio stations in the UK, all of which are members). These are Advertising, Guidelines & Approval. They are effectively the sounding board and regulators of the industry, providing transparency to all major parties involved in advertising across Radio.
Now, what do we need? We need an Insight Manager, with previous research experience either working on behalf of a media agency, media owner or another industry body that can lead the Insight function and support the planning and strategy team.
You'll be fully leading this division of the business, with the support of your team. The standard is very high, this team have won back to back awards for their strategic research projects and we need someone to come in and take full ownership of the continuation and development of these.
There is a long-term programme involved in this role, which is continually on going and is relied upon by the rest of the industry. This programme reports industry revenues across the year, looking at trends, developments and opportunities for the stakeholders involved.
To break the requirements down a little further, we really do need;
- Experience in IPA Touchpoints, JICs & Nielsen.
- Ability to work on ongoing industry research as well as bespoke effectiveness studies.
- Strong organisation skills.
- Fundamentally, a Radio lover!
For more information, please get in touch or apply now!
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