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2025

Hiring & Market Insights

Helping you make informed hiring decisions in Media Agencies Adtech Martech Media Owners Publishers

Our findings are designed to help you build high-performing teams while navigating a competitive talent landscape. Whether you’re scaling a new department, refining your recruitment strategy, or simply seeking clarity on industry benchmarks, our insights offer a practical roadmap for success.

By requesting a meeting with us, you can gain a deeper understanding of the market dynamics shaping your industry and access actionable recommendations tailored to your hiring challenges.

Book an Insights Meeting

AI In Advertising

As of January 2025

50
%
of candidates want to work for a business implementing AI tools or software in 2025.
40
%
of Businesses have discussed but yet to start their AI journey
30
%
of Businesses license an AI tool or platform.
5
%
of Businesses will be significantly investing in AI across 2025.
17
%
have seen a increase in profit due to AI.

Company Culture

As of January 2025

9
%
Avoid company social events altogether.
77
%
of Employees value the importance of flexible working hours.
  • Job security is the top priority for 24% of professionals.
  • Career growth is the main focus for 28% of employees.
  • Work-life balance matters most to 28% of workers.
  • Higher remuneration is the key goal for 20% of individuals.
Want to explore even more Insights?

Our findings are designed to help you build high-performing teams while navigating a competitive talent landscape.

Book an Insights Meeting