​​Programmatic Manager

• Advertising Agency

• working model (3 days per week in the office)

• up to £45,000

• London, HQ

• Automotive, Technology, FMCG (Portfolio of clients)

This is an opportunity to sit within a team that a lot of marketers have been crying out for, a media unit sat at the very early stages of the creative & campaign process. Here we have a well-known integrated advertising agency, who in 2022 launched a media planning division/consultancy with one aim. To ensure creative is optimised correctly for media execution and the two are joined together from the very start.

Has this been a success? To put it bluntly, this team started as a team of 3 and has grown to 14 people in the space of 12 months. That’s because the philosophy of their strategy has worked and has driven business wins from both existing and new clients.

What’s the opportunity as a Programmatic Manager?

This role is to come in and support the Digital Director across all things Programmatic within this agency. As the team is in scaling mode you’ll help support & develop the agencies digital capabilities, lead in developing the technology stack and help plan & execute campaigns across the UK and international markets.

You’ll sit as part of a digital team, working directly with clients, client teams, technology partners & creatives, to drive the digital media agenda across the business. All with the aim of bridging the gap between business strategy & digital media planning.

In the beginning you’ll work alongside two others, individually specialising in Paid Search & Paid Social, with you being the expert in programmatic. However, that said you’ll sit part of the wider media function, working towards the common goal of growth.

As you may have read, building and developing their technology stack is going to be a major part of this role also. They are part of a wider network of agencies, who currently have their own programmatic offering, however they are looking to craft their own for the future, as they see a long runway of opportunity within this team.

Innovation is also a key part of the role, bringing new ideas to the table through platforms, partnerships & creative media solutions.

What are we looking for?

• Knowledge across Programmatic.

• Experience across both DR & brand campaigns.

• Technology led, ensuring you remain at the forefront of advertising & marketing technology.

• Hunger to be closer to the creative process, and understand how media can impact that.

• Curious personality, this division is still new, it needs a media “start-up” type mentality.

• UK, multi-market or international experience.