Senior Marketing Manager (Trade Marketing) – Influencer Marketing Agency

Are you a dynamic and experienced marketer with a passion for B2B growth and driving business success? Do you have a proven track record in trade marketing, brand expansion, event management, and strategic communications? If so, we have an exciting opportunity for you!

We are a rapidly growing Influencer Marketing Agency, dedicated to connecting brands with the right influencers to amplify their reach and engage their target audiences. As we continue to expand our services and client base, we are seeking a talented and motivated Senior Marketing Manager to join our team.

Responsibilities:

• Develop and execute comprehensive trade marketing strategies to position our agency as a leading player in the influencer marketing industry.
• Drive business growth by attracting new customers, expanding our brand presence, and fostering strategic partnerships.
• Identify and participate in relevant industry events, trade shows, and conferences to promote our agency and build relationships with key stakeholders.
• Collaborate with cross-functional teams to develop compelling marketing collateral, including brochures, presentations, case studies, and white papers.
• Manage our agency’s social media channels, professional platforms (LinkedIn, etc.), and website to ensure consistent messaging and engagement.
• Research industry trends, competitive landscape, and customer insights to identify opportunities for innovation and differentiation.
• Prepare and submit our agency for relevant awards ceremonies, showcasing our achievements and success stories.
• Monitor and analyze marketing metrics to evaluate campaign performance and make data-driven recommendations for improvement.

Requirements:

• Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).
• Minimum of 5 years of experience in trade marketing, B2B marketing, or a similar role within the marketing industry. Ideally you’ll come from a small-medium sized Media Agency, Creative Agency or a similar Influencer / Social Media Agency.
• Proven success in driving business growth, attracting new customers, and expanding brand presence.
• Strong project management skills with the ability to handle multiple projects simultaneously.
• Excellent written and verbal communication skills, with a keen eye for detail.
• In-depth knowledge of social media platforms, digital marketing trends, and marketing analytics.
• Proficiency in managing marketing campaigns, event coordination, and producing marketing materials.
• Familiarity with the influencer marketing landscape and understanding of its potential for brand growth.
• Self-motivated, proactive, and able to work effectively in a fast-paced, dynamic environment.
• Ability to think strategically, identify opportunities, and develop innovative marketing initiatives.

Join our talented team of professionals and be part of an agency that is shaping the future of influencer marketing. We offer a competitive salary, a collaborative work environment, and ample opportunities for growth and career advancement.

If you are ready to make a significant impact and drive the success of our agency’s trade marketing efforts, please submit your resume. We look forward to hearing from you!

Note: This position is distinct from an Influencer Marketing Manager role, which focuses on campaign management and talent/creator collaboration.