VP Sales – Brand Direct

VP Sales – Brand Direct

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  • Hybrid
  • London
  • Up to £130,000 base + commission £ / Year

I’m partnering with a well-established international advertising technology business looking to appoint a senior commercial leader to build its direct relationships with major UK brands.

This is a high-profile, hands-on new business role for someone with a genuine network of CMOs, Marketing Directors, Heads of Media and senior digital decision-makers.

The opportunity is not about inheriting an established agency patch. You will be responsible for opening senior brand conversations, creating demand before a formal brief exists and converting those relationships into meaningful, long-term revenue.

The business offers a sophisticated combination of consumer insights, media activation and campaign measurement, helping major advertisers make smarter marketing decisions and connect investment to tangible business outcomes.

The role will involve:

• Building and executing a UK brand-direct sales strategy

• Developing a high-value pipeline across enterprise advertisers

• Personally leading complex opportunities from first conversation through to close

• Selling strategic outcomes rather than individual media formats

• Turning initial campaigns into broader, longer-term commercial partnerships

• Working closely with product, insights, strategy and activation teams

• Helping shape the company’s wider brand-direct proposition

The ideal background:

• Proven success selling advertising, data, insights, media or marketing technology directly to major brands

• An active and commercially usable network of senior UK marketers

• Clear evidence of personally originating and closing significant revenue

• Strong consultative selling skills and confidence operating at CMO level

• Experience creating opportunities without relying on agency-issued briefs

• Comfortable remaining hands-on and carrying an individual revenue target

Relevant backgrounds could include AdTech, MarTech, consumer data, measurement, CTV, premium media, commerce media, DOOH or strategic brand partnerships.

This is a genuine opportunity to take ownership of a developing commercial channel within an international business that already has strong technology, resources and market credibility.

For a confidential conversation, message me directly or apply below.

Upload your CV/resume or any other relevant file. Max. file size: 39 MB.

Job Overview
Offered Salary
Up to £130,000 base + commission Per YEAR
Job Location
London
Job Type
Hybrid
Consultant

James Johnson

Director, Adtech

James has been one of the UK\'s go to Adtech recruiters across Sales, Account Management, Ad Ops & programmatic for the best part of 15 years. He brings a wealth of technical and market expertise to every hire.

Val Dani Diaz

Val Dani Diaz

Typically replies within an hour

I will be back soon

Val Dani Diaz
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